The pantheon

SHORT SUMMARY:
Own a 4-star luxury serviced apartment at The Pantheon, Lawrence College Rd. Fully managed by Best Western with 100% ownership. Earn passive income via a 70/30 profit-share model. TMA approved with a 2 year easy installment plan.

THE BUSINESS:
The Pantheon is a premium 4-tower development offering luxury studios and penthouses with mountain and valley views. The project operates as a high-end hotel residence where Best Western provides full management, maintenance, and international marketing.
Investors gain 100% legal ownership of the property while benefiting from a hands-off hospitality income model. Best Western distributes 70% of the rental profits to owners, retaining 30% for operational management. Facilities include a cinema, sauna, mini mart, spa, gym, coffee shop, conference hall, banquet hall, kids play area, gated compound first time in Murree, and rooftop pools, ensuring high occupancy rates and premium daily rental yields.

THE MARKET:
The northern hospitality sector in Pakistan is shifting toward branded, vertical living. Lawrence College Road is a high-demand tourist hub with limited 4-star inventory. By partnering with Best Western (4,700+ global branches), we tap into an international trust factor and booking network that local projects lack.
With an 18-24% projected growth in tourism demand for high-end stays, The Pantheon offers a secure alternative to traditional real estate, combining capital appreciation with active daily rental income in a regulated, TMA-approved project.

PROGRESS/PROVE:
The Pantheon is a fully vetted development with NOC approvals from the Tehsil Municipal Authority (TMA) and the Environmental Authority. We have secured a formal management partnership with Best Western, ensuring 4-star hospitality standards.
Currently, we are in the active sales and construction phase. Tower 2 inventory is being released with a mix of studio, 1-bed, studio pools, penthouses and 2-bed units. The project site on Lawrence College Road is secured, and we are meeting all development milestones to ensure timely delivery within the 2 year payment window.

OBJECTIVES/FUTURE
In 3 to 5 years, The Pantheon will be a premier hospitality landmark on Lawrence College Road, operating at peak occupancy under Best Western management. Our objective is to provide owners with a consistent, hands-off rental income that outperforms traditional residential properties.
As the area continues to develop into a luxury tourism hub, we anticipate significant capital appreciation for all unit holders. By year 5, the project will be a fully matured asset, providing the 70/30 profit-sharing yields and serving as a blueprint for branded hotel-service apartments in the region.

THE DEAL:

Current Rate: 29,500 PKR/sqft.
Units: Studios, 1-Bed, 2-Bed, and Penthouses with private pools.
Based on: 32 canals
Down Payment: 30% to start the 2-year installment journey.
Location: Prime frontage on Lawrence College Road with Valley & Mountain views.

We are offering direct ownership of luxury hotel-serviced apartments. Investors receive 100% legal title to their unit.

The Revenue Model: By opting into the Best Western management program, the owner receives 70% of the net rental profit generated by their unit, while 30% is retained by Best Western for full operational management, marketing, and maintenance.

Payment Terms: 30% down payment to secure the unit, with the remaining balance spread over a flexible 3.5-year installment plan. No hidden charges or shared space costs.

Our team brings together expertise in premium real estate development and international hospitality management. The project is backed by seasoned professionals who have successfully navigated TMA and Environmental legalities to ensure a secure investment environment.
To guarantee operational excellence, we have partnered with Best Western, a global leader with over 4,700 hotels. Their world-class management team handles the daily operations, international marketing, and maintenance, ensuring that our investors benefit from professional-grade hospitality standards and optimized occupancy rates.